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DNA

PURPOSE

We want that people who have a healthy and ethical lifestyle based on sport and universal values such as: empathy, commitment, authenticity and willpower, must be the true leaders of our society.

VISION

To be the brand who define role models in society, shifting the concept of exclusivity fromwealth to values.

 RISE ABOVE

Obelisk

MANIFESTO

There is no revolution without a manifesto. Here's ours.

We are the recognition of those who do not choose the easiest path. We're not a product. Not a fad.

We are the inspiration of those who try, of nonconformists and dreamers. We don't care about likes and follows.

We are the alter ego of everyday heroes and frontline fighters. We despise false idols.

We are people who want to shape the future and who finish what they start. You won't see us giving up or bowing our heads.

We are a factory of new leaders. Their polar star. We do not accept the status quo.

And we are here to celebrate those who have reached the end of a path that others are beginning to walk. Because their story can be the spark that sets off that of many others.

THESE ARE OUR VALUES

PRINCIPLES

At Obelisk, our commitment is simple: we prioritize the planet and people in every decision we make. Currently, we produce 60% of our products in Europe, with the goal of reaching 100% in the next two years.

We are also working to use only sustainable materials or those with the lowest environmental impact possible, ensuring they are produced ethically and responsibly. That's why we make sure all our suppliers respect labor rights and do not exploit their workers.

With every action, we make conscious decisions to reduce our impact on the planet and strive to continuously improve in every aspect of our business.

We do this because we care about the future of young people.

RISE ABOVE

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